Communication Strategy

Communication StrategyCrafting data-informed, culturally resonant communication strategies that translate complex institutional mandates into clear public narratives, building trust and driving engagement.Public Utilities Regulatory Commission (PURC) Organisation: Public Utilities Regulatory Commission (PURC) Grenada Project: Integrated Communications Strategy for Interim Tariff & Renewable Energy Consultation Date: July 2023 – November 2023 The Challenge Embarking on a critical…

Production Process Planning

Production Process PlanningTransforming strategic vision into operational excellence by designing and implementing tailored production management systems that streamline workflows, ensure quality, and drive measurable results for your business.Caribbean Ideas Synapse Organisation: Caribbean Ideas Synapse (Regional Marketing Agency) Project: Production Department Overhaul & Process Optimisation Date: 2020-2021 The Challenge Despite having a talented 16-person creative team…

Digital Advertising/Social Media Management

Digital Advertising/Social Media ManagementLaunching, running, and optimising paid advertising campaigns on multiple social media platforms to reach target audiences and achieve clients’ marketing goals.Hacoet Social Innovation Solutions (HSIS) Campaign setup and management; performance monitoring and optimisation; and reporting for HSIS clients, including the Healthy Caribbean Coalition (HCC). Client: HSIS Category: Digital Advertising/Social Media Management Date: May…

Speechwriting

Speechwriting Crafting illuminating, genuine and direct speechwriting designed to appeal to the chosen audience. Client: Various Category: Speechwriting Date: April 2011 to Present Assorted Speeches Speeches created for a variety of clients including Digicel T&T, TAPSEC, PURC, and Youth and Policy Development Specialist Dr. Henry Charles. (Click the images below to view.) DROP LC A…